Hire an ads specialist · Google Ads · GA4

Hire an ads specialist with a clear scope from the start

Before preparing campaigns, we need to understand what your business sells, which enquiries it can handle and how it recognises a sale. We agree the work, budget and measurement so you know what you are buying and how to review progress.

GoalWhat advertising should contribute
ScopeWhich tasks the service includes
AccessBusiness control over its accounts

Quick answer

What do I need to hire a Google Ads specialist?

Share your website, the offer you want to promote, your service coverage and available budget. If you already advertise, include recent enquiry and sales data. The proposal should separate media spend, fees and preparation tasks, and explain what will be reviewed after launch.

What to agree

Brief

Information that changes the plan

Wanting more customers is a starting point. We also need to know which service comes first, how much demand you can handle and what makes an enquiry useful. Language and seasonality matter too.

Proposal

A service you can compare

We specify campaigns, landing pages, measurement and ongoing work. We explain what your team must provide and what we will prepare. Website changes, content and catalogues should be included or quoted separately.

Control

Visible accounts and costs

We agree Google Ads and GA4 access. Your business should retain appropriate administrative control over its accounts. Google media spend is distinguished from management fees and other costs.

Interactive plan

Where is your advertising today?

Choose the situation to prepare a more useful brief.

Prepare the offer, page and measurement

Send your website and priority service. We will review the mobile contact process, landing pages and measurement events before recommending campaigns.

Before hiring

Check the scope before hiring

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Our approach

From brief to first review

1

Understand the task

We review your website, offer and existing campaigns. We clarify expectations and service conditions.

2

Agree and prepare

We confirm scope and budget. Ads, landing pages and measurement are prepared with the necessary approvals.

3

Launch and review

We check operation after launch. Spend, enquiries and sales feedback inform the next adjustments.

Frequently asked questions

Frequently asked questions

Do I have to share my Google password?

No. Access can be managed through invitations and appropriate permissions. We will agree the level needed for each task.

Does management include media spend?

The proposal should say explicitly. We present media investment and management fees separately so you can review both.

Can any website start advertising immediately?

Its operation, offer and applicable policy requirements need reviewing first. A page that cannot handle enquiries properly needs changes before investment.

What should I ask for in a report?

Spend, defined outcomes, lead quality and decisions. A report should explain what was checked and what happens next, including the limits of the data.

Prepared by Contextera · Reviewed on 10 October 2026

Official documentation

Explore further

Tell us what advertising you need

Send your website, priority service and current situation. We will prepare a proposal with tasks, budget and a clear way to review the work.